Abstract:
The authors of this paper analyzed the marketing management and design of the organizational demand for improving the competitiveness and prosperity of decomposition from two aspects. First, what is the highest possible level of demand for all products in which a certain amount of time is achieved? The answer can be found looking at the potential of the market intended for that product, the impact of design and marketing conditions in the external environment. Second, what level of sales can be expected, as a real indicator and its realization, with the special consideration which will have external factors and efforts in achieving marketing design. The authors of this paper will give details and explain the answer to this question, through assessment in improving the competitiveness and economic assessment of subjects for future sales. However, such an analysis and assessment of competitiveness will be processed through an open partnership which will indicate how sustainable development is achieved, which is the level of marketing efforts and the investment firms in future sales.
The authors determined the inter mediaries indicators and drivers of organizational demand through the competitive environment, where exports is seen as a diagnostic tool and driver, and as a future dimension of competitiveness, putting emphasis on domestic innovation, exports, imports, domestic investment, where productivity depends on three factors: the inherited wealth; the macroeconomic competitiveness and the microeconomic capability of business entities.
