Browsing Conferences by Subject "public relations"

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Mass information and public relations strategies of Albanian political parties / Strategies and tactics of PR of political parties in mediatization of mayoral candidates

Sakja, Arta (Kolegji AAB, 2015)

Political parties use Public Relations - PR- as a useful tool of communication to convey messages to their supporters, especially during electoral campaigns. The main goal of political PR is utilization of media for ...
Public Relations influence in media during election campaigns

Axhami, Mirdaim; Zela, Loreta (Kolegji AAB, 2015)

Increasing and strengthening the MP’s industry has impacted directly media content. Nowadays in Albanian media is almost impossible to find TV programs, talk shows, news, newspapers, magazines, etc. that public relations ...

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