https://dspace.aab-edu.net/handle/123456789/89 2026-04-05T19:12:22Z https://dspace.aab-edu.net/handle/123456789/120 The interaction of journalist and media owner in the journalism culture of Albania Godole, Jonila 2015-01-01T00:00:00Z https://dspace.aab-edu.net/handle/123456789/119 Cultural Identity and Role of the Albanian Public Broadcasters Nelku, Raimonda 2015-01-01T00:00:00Z https://dspace.aab-edu.net/handle/123456789/118 Standard albanian opposite dialectic features in audiovisual media in Kosovo Lubishtani, Manjola The media, means as modern of expression and cultural lingual communication, encompass one of the essential spaces where the standard Albanian must be mastered and promoted. With the unification of Albanian language in the Albanian Orthographic Congress in 1972, and preliminarily with the Council of Prishtina in 1968, the Albanian standard was embraced and supported as the official version, practical in all public, institutional and educational spheres also in Kosovo. The reality today proves there is an unsatisfactory level of grasping and use of the standard as opposed to dialectical forms or provincial speeches, which features are heavily encountered in the media domain. This paper aims to reflect the real situation of the use of standard Albanian by its speakers and media newscasters in some electronic broadcasters, such as: RTK, Klan Kosova, RTV 21 and RrokumTV (the latter as a broadcaster promoting Gheg speech, as a language version opposed to its standard). We have made efforts to answer some questions in regard to the scale of the use of standard, the influence of lingual formation of guests towards the presenters, the level of standard mastered by speakers and presenters, their commitment to correctly use the norm of standard Albanian and the typology of TV shows, as dictators of the use of standard and dialectic forms. 2015-01-01T00:00:00Z https://dspace.aab-edu.net/handle/123456789/117 Online identity Zajmi – Rugova, Ilire Social media have become an arena of rapid dissemination of information, global communication, self – promotion, freedom of expression, but also hot debates and powerful tool of shaping identity. Identity is the concept socially attributed. Social media identity is regarded as “an extension of everyday life and cultural change tool.” So, identity formation as a social concept is being transformed with new global methods. This transformation is happening thanks to social media. Social networking platforms enable the creation and placement of real or false identity in the virtual world. Online identity paper analyzes the creation of identity, motives that push individuals to create these identities, compares the creation of identities in the virtual and real world and the way of communication between users. Also addresses the problem of communication with anonymous users, with whom the impression of individual identity is explored. 2015-01-01T00:00:00Z